MCQ: Media and Technology
- Why are newspapers called print media?
A) They use electronic transmission
B) They are printed using specific technologies
C) They broadcast through the internet
D) They are only available digitally
- What has significantly contributed to the rapid spread of television and internet in recent years?
A) Changes in government policies
B) Advancement in technology
C) Increase in population
D) Reduction in education levels
- Which of the following is an example of electronic media?
A) Magazines
B) Newspapers
C) Television
D) Books
- How has modern technology impacted mass media?
A) Reduced its audience
B) Increased its reach and accessibility
C) Made it more expensive
D) Limited its use to urban areas
- What is the main source of revenue for most mass media platforms?
A) Government funding
B) Subscription fees
C) Advertising
D) Public donations
- What role does mass media play in shaping public opinion?
A) It only reports facts without bias
B) It influences what people think about current events
C) It discourages people from forming opinions
D) It prevents people from accessing diverse viewpoints
- Why do businesses invest in media advertisements?
A) To spread social awareness
B) To reach a large audience and increase sales
C) To promote government policies
D) To control news reporting
- What is the significance of satellite technology in media?
A) It allows global reach for news and entertainment
B) It reduces the cost of media production
C) It limits the spread of misinformation
D) It restricts access to international news
- Which of the following statements about media and technology is true?
A) Media has remained unchanged over the years
B) Technology has made media more interactive and fast
C) Print media is now more popular than electronic media
D) The internet has decreased people’s reliance on news sources
- What is one of the major concerns about media today?
A) Lack of advertisements
B) High cost of technology
C) Control of media by big businesses
D) Declining interest in news among youth
Answers and Explanations
- B) They are printed using specific technologies
Newspapers are referred to as print media because they use printing presses and specific technologies to distribute information.
- B) Advancement in technology
Technological innovations have allowed television and the internet to reach a wider audience at a faster rate.
- C) Television
Electronic media includes television, radio, and digital platforms that use electronic transmission to reach the audience.
- B) Increased its reach and accessibility
With advancements like the internet and satellite communication, media has become accessible to more people worldwide.
- C) Advertising
Most media platforms, including newspapers, television, and online news, generate revenue from advertisements.
- B) It influences what people think about current events
Media plays a crucial role in setting the agenda and shaping public opinion by highlighting certain issues over others.
- B) To reach a large audience and increase sales
Businesses use media advertisements to market their products and services to a wide audience.
- A) It allows global reach for news and entertainment
Satellites enable real-time global news coverage and live broadcasts from different parts of the world.
- B) Technology has made media more interactive and fast
With digital platforms, people can now interact with media in real-time, share content, and get instant updates.
- C) Control of media by big businesses
Many media platforms are owned by large corporations, which may lead to biased reporting and influence on public opinion.