MCQ: Understanding Media


  1. What is the primary function of the media in a democracy?
    A) To entertain people
    B) To provide information and facilitate public discussion
    C) To promote only government policies
    D) To censor public opinions
  2. Which of the following is NOT considered mass media?
    A) Television
    B) Newspapers
    C) Telephone calls
    D) Radio
  3. What is the role of advertisements in media?
    A) To entertain people
    B) To help media organizations generate revenue
    C) To replace news coverage
    D) To censor government policies
  4. What do you understand by the term ‘media setting the agenda’?
    A) Media controls government policies
    B) Media influences public attention towards specific issues
    C) Media censors content before broadcasting
    D) Media prevents the opposition from speaking
  5. Which of the following is an example of print media?
    A) Television
    B) Internet blogs
    C) Newspapers
    D) Radio
  6. What does the term ‘censorship’ mean in the context of media?
    A) The freedom of press to publish anything
    B) Government control over media content
    C) The use of advertisements for promotions
    D) The complete independence of media houses
  7. How does media earn money apart from selling newspapers and TV programs?
    A) By receiving direct payments from the government
    B) By increasing the cost of news articles
    C) By advertisements and corporate sponsorships
    D) By imposing taxes on viewers
  8. Why is an independent media important in a democracy?
    A) To spread only government-approved news
    B) To allow diverse viewpoints and informed discussions
    C) To increase entertainment options
    D) To promote business advertisements only
  9. Which of the following is NOT an example of electronic media?
    A) Television
    B) Radio
    C) Magazines
    D) Online news portals
  10. What was the primary concern regarding media ownership?
    A) Too many journalists work in media houses
    B) Business houses influence media coverage
    C) Media does not publish advertisements
    D) There is too much government control

Answers and Explanations

  1. B) To provide information and facilitate public discussion
    Media in a democracy plays a crucial role in informing people and enabling discussion on important issues.
  2. C) Telephone calls
    Mass media refers to communication that reaches large audiences, which excludes personal telephone calls.
  3. B) To help media organizations generate revenue
    Advertisements are a major source of income for media houses, helping them operate efficiently.
  4. B) Media influences public attention towards specific issues
    Media decides which topics get coverage, influencing public perception and political discussions.
  5. C) Newspapers
    Print media includes newspapers, magazines, and pamphlets, as they rely on printed materials.
  6. B) Government control over media content
    Censorship occurs when the government restricts the publication or broadcasting of certain information.
  7. C) By advertisements and corporate sponsorships
    Media relies on ad revenue from businesses to fund their operations.
  8. B) To allow diverse viewpoints and informed discussions
    A free and independent media ensures that multiple perspectives are heard and discussed in a democracy.
  9. C) Magazines
    Electronic media includes television, radio, and online news platforms, whereas magazines are print media.
  10. B) Business houses influence media coverage
    When large business groups own media outlets, they may influence the news in a way that benefits them.


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